Single Tree Lab
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Lifestyle

Sportswear

Collaborating with NSW and Jordan Brand Designers.

Computational Design

Sportswear

Challenge

Using brand languages to drive mild to wild designs that still meet manufacturing constraints. These languages often need to meet the brand's need for both performance and lifestyle products.

Approach

Create a design system that is robust enough to support a wide range of designers' needs.

Outcome

These systems were used on a wide range of projects that included both performance and lifestyle products. They were built to give outputs that can be used by our manufacturing partners without weeks of rebuilds.